17th February 2018 / Jon Billingsley

Is Facebook For the Older Generation Only?

The digital media landscape is constantly changing – especially social media. This fast paced and innovative sphere is renewing and refreshing every day – and so are its users. Recent reports from eMarketer suggest that Facebook is becoming a website for the 55+, whilst teenagers are opting for other sites like Snapchat. So, what does this mean for social media? And, why should you take notice? Changing social media dynamics  With
12th February 2018 / Jon Billingsley

6 Business Card Trends to Watch Out for in 2018

Business cards are a fantastic way to convey your company’s message and build your brand. No longer simply an exchange of contact details, they are now a tactile way to connect to customers through print design. Not sure how to make yours stand out from the crowd? Keep reading to find out 5 business card trends to watch out for in 2018… 1. Minimalism Minimalism is set to take hold of the business card world in 2018. Yes, it’s important
5th February 2018 / Jon Billingsley

3 Ways Your Ecommerce Brand Can Boost Customer Loyalty

For companies averaging $1 million in revenue, 81% of this goes on search engine optimisation and pay-per-click advertising alone. That’s a big slice of the pie, just to attract new customers. But what about keeping these customers? Considering the high customer acquisition cost from marketing, improving customer loyalty could be a significant boost for every ecommerce businesses in such a competitive market. Read on as we look at 3 ways to boost customer loyalty