17th December 2018 / Jon Billingsley

Hear, Hear: A Guide to Social Listening in A Noisy Digital World

Whether you’re a social media enthusiast or a complete novice, we can all agree that it isn’t going away any time soon. The likes of Facebook, Twitter, Instagram and LinkedIn provide an opportunity for your ecommerce business to grow, connect to new audiences and build loyalty with existing customers. To do so, you need to create a strong brand image and voice that your target audience can relate to. That’s where social listening comes in. Not sure what
17th December 2018 / Jon Billingsley

How to Level-Up Your Ecommerce Customer Service Using Social Media

Ecommerce is a fierce industry, with thousands of competitors out there waiting to steal your sales. One of the ways you can increase customer loyalty and keep those valuable sales coming is to up your game when it comes to customer service. Shoppers like to feel valued, respected and – most of all – listened to. Needless to say, speed is one of the most important factors. That’s why social media is one of the best ways to handle your customer service, dealing
6th June 2017 / Jon Billingsley

What Do Ecommerce Shoppers Really Want?

Your website is the world’s window into your business. Is your business trustworthy? Efficient? Reliable? These are all questions your potential customers have when visiting your website. But what else are ecommerce shoppers looking for? A user-friendly experience The growth of online retail isn’t showing any signs of slowing down. As a result, competition between retailers is becoming increasingly aggressive. So, what can you do to stand
3rd June 2017 / Jon Billingsley

UK Christmas Ecommerce Sales Expected to Reach £16.9 Billion

With the festive season finally upon us and Christmas decorations cheerfully illuminating the streets of Britain, most of us will be making a start on that ever-growing Christmas shopping list. From warming slippers for granddad to the latest PS4 games for the children, craft ales for your in-laws and toys for the cats, it’s no surprise that winter is known in the retail sector as the ‘golden quarter’. In recent years, braving the madness that breaks out on