Where science & art meet in the middle
Ecommerce websites can be challenging. Firstly, they must be robust – geared up to manage high volumes of products, calculate stock levels, handle billing and save delivery data. And that’s only scratching the surface!Your ecommerce site needs to look top-notch too. You can’t afford to be complacent - the internet is jam-packed full of distractions. Design has a big role to play in holding your customer’s gaze, so it needs to be on-brand and intuitive. We’re all guilty of judging websites on looks - and this is especially true when deciding to part with our hard-earned cash.
And let’s not forget user experience. Quite simply, this is at the core of every successful ecommerce site. If the journey from homepage to checkout is slick, sales will soar. That’s why conversion consultation is a big slice of our ecommerce offering. Navigation needs to make sense. Search needs to be intuitive. Pages need to load in lightning-quick time. Ultimately, making a decision and spending money must be as easy as blinking.
There’s no denying that the nuts and bolts of ecommerce sites are complex, which is why you need ecommerce experts in your corner. Look no further than Bing Digital. We build ecommerce sites to cope with every eventuality. They are usable and intuitive. And the big bonus: they’re designed entirely around ROI. Even after go-live, we’re on a constant quest to improve - we won’t rest until your online shop has reached its full potential. That’s a promise.