The Google Penguin Update

Google consistently releases new updates of their algorithm (the workings behind the search engine that generates results when you search), and even more so this past few months. One of the most recent updates that have created a big buzz is the Penguin Update, released on April the 24th. This update has many sides but simply it is a penalty that is applied automatically to pages and sites that are not following basic and standard […]

What is SEO Marketing? How to Use Keyword Research to Optimise Your Online Marketing

What is SEO marketing and search engine optimisation? The whole point of marketing online is to put your content in front of the eyes of your potential clients and the best way to do that is through SEO marketing. When marketing and advertising online it is important to learn how to optimize your content so that it will be found by your target audience. The following information will help you get a better understanding of […]

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